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Monetization Models for Video on the Internet

I had a brief discussion with a friend about making money with Internet video.  We looked at a couple of business models for a nonprofit to make money online and realized there were a couple of ways anybody could make some money with Internet video.   Here are some suggestions for almost anybody to earn revenue from video on the web:

  1. Take advertising on your site and/or videos. This probably isn’t feasible as a nonprofit (Update: this is possible with a nonprofit), but online advertising revenues will give you a somewhat decent amount of money for the amateur and is the most common video revenue model.   In addition to ads on the producer’s website (generally provided by a third-party), most video hosting sites like Youtube or my personal favorite, Blip.tv, allow ads to be inserted before and after videos, and at designated times during the video. Continue reading